Social Media & Business

There is a lot of buzz around online social networking tools like Twitter and Facebook – particularly their potential for use in business contexts.

They can help you build direct relationships with your customers, elicit instant feedback about your products, reach new markets more cheaply than ever before, increase revenue and make your brand look super-cool.

Sound like utopia?  Well, there are pitfalls, and many companies are reluctant to experiment with such public, open communication tools for fear of getting it wrong.  The tools certainly have the potential to deliver a powerful advantage to businesses who use them effectively, but you may not have the skills to do this in-house, or the evidence to build a business case for engaging with these new mediums.

That’s why TConsult is currently drafting a white paper to explore the issues and to identify best practices.  Social Media for Business will be a detailed analysis of current trends and the opportunities presented by these new tools.  Click here to find out more.

We also offer practical services, not just advice. We can establish your social media portfolio and integrate it into your existing web presence.  We can even manage your portfolio for you, so you get the benefits of engagement with these tools without having to hire and train specialist staff.  We also provide event amplification services, specially designed for conferences and promotional events.  Our skilled digital writers provide live coverage of your event and use the best combination of tools to get your message to the right audience.

To discuss your needs and explore how we can help you to use social media tools to benefit your business, contact us.

Forthcoming:
Social Media for Business
White Paper

Research for our social media white paper is headed by our Creative Director, Kirsty Pitkin. Kirsty holds an MA in Creative Writing and New Media, specialising in creative digital communication. She pioneered the use of social media in a customer services context in the public transport industry through her work at Bath Bus Station and currently delivers our event amplification services.

The paper will focus on identifying examples of best practice and potential applications for emerging social technologies in a variety business contexts – ranging from customer care to internal staff communications. If you are interested in receiving a copy upon publication, please contact us.